CEDAR RAPIDS, IA Altorfer Inc. introduces Jonathan (Jon) Hardy as Sales Manager for Altorfer Rents - The Cat Rental Store. In this role, Hardy will work directly with Altorfer's rental sales team and managers to enhance the customer experience throughout their southeast Iowa, northeast Missouri, and central Illinois rental service territory.

Hardy joins Altorfer with 13 years of experience in the equipment industry. Prior to joining Altorfer, Hardy spent time with Vermeer Midwest, Rental Service Corporation, and most recently with Caterpillar Inc.

While at Caterpillar, Hardy served as Rental and Used Operations Representative for Caterpillar's Peoria District. In this role, he worked directly with Altorfer Inc. for a period of three and a half years, acting as an ambassador between the dealership and Caterpillar Inc. At the end of 2015, Hardy began working in his most recent role as National Account Manager with Caterpillar Inc.'s National Account Rental Team.

"Jon's experiences have prepared him well for this new role," said Altorfer Rental Vice President Marty Hart. "His extended knowledge in dealing with customers in a face to face role, and in a dealership support role, specifically aligns him with our needs."