McCarthy Building Companies Promotes Rodriguez to Marketing Manager
DALLAS, TX McCarthy Building Companies, Inc. has promoted Blanca Rodriguez to Marketing Manager. In her new position, Rodriguez will assist with business development efforts, identifying potential clients and sales opportunities while working with senior management to develop and integrate marketing plans. Rodriguez will also manage client and community outreach events.
"Blanca is a remarkable leader and great asset to the McCarthy team," said McCarthy Texas Region President Mike McWay. "Her work ethic is evident from the enthusiasm she displays on every project, and her innovative ideas will further solidify our position in the market as a leading Texas builder."
Rodriguez previously served as McCarthy's senior marketing coordinator. Prior to this position she served as the Marketing Coordinator for both Manhattan Construction and Merriman Associates Architects in Dallas. With more than 15 years of experience, Rodriguez has worked on various renowned projects, including the George W. Bush Presidential Center, Dallas Cowboys (AT&T) Stadium and the Dallas/Ft. Worth International Airport Terminal Renewal & Improvement Plan.
Rodriguez has been an active member of the Society of Marketing Professional Services (SMPS) since 2010 and currently serves as the 2015-2016 Programs Director for the SMPS Dallas Chapter.